La Dolce Vita Skateboards

Inspired by Roman mythology and philosophical hedonism, La Dolce Vita questions what "the good life" actually looks like when you translate it into graphic objects that people carry, hang and skate on.

The project spans skateboard decks, screen-printed posters, sticker sheets and a digital shop — a brand world built across physical and digital surfaces.

The visual language lives in a tension between Roman classical imagery and contemporary street culture. Gold foil print, rough screen prints and embroidered marks coexist as a single brand voice.

Each object gets its own surface logic — the deck reads differently from the poster, the poster from the sticker — but every piece belongs unmistakably to the same world.